The question is–WHO?
- Who are your patients?
- Who are you best trained to treat?
- Who do you like to treat?
- Who do you want to attract to your practice?
Before you can set up an effective content marketing strategy, you need to know WHO to focus it toward.
Not sure what content marketing is? Learn more here: Your Medical Blog is Just the Tip of the Content-Marketing Iceberg.
After all, the whole point of content marketing is to get more patients. And to get them, you first need to know WHO they are. [Read more…] about Jump Start Your Content Marketing Strategy by Answering this One Question